URL is long or hard to read

Low priorityOn-page SEO

The URL is over 100 characters, has uppercase letters or underscores, or carries many query parameters.

What triggers this issue

• URL is longer than 100 characters.
• URL contains uppercase letters.
• URL uses underscores instead of hyphens.
• URL has many query parameters.

Why it matters

Short, readable URLs are easier to share and trust, and Google shows them in results. Uppercase letters make URLs case-sensitive duplicates, and Google treats hyphens, not underscores, as word separators.

This is a low priority: don’t change working URLs just for style.

How to fix it

1. Use short, lowercase, hyphenated paths that describe the page, like /leather-wallets/.
2. If you change a URL, 301-redirect the old one and update internal links.